We're your outside tech people. Tell us how your business runs and where the computers get in the way, and we'll handle the tech side while you run the place.
Owners and managers of businesses that aren't tech businesses. You're very good at your own work and have no wish to become a computer person.
and once, a yogurt factory
Food production
Parts, inspections and repairs on the plant floor, tracked somewhere better than a handwritten list.
Bars and clubs
The computers, the lighting and the AV, set up so a busy night doesn't depend on one person knowing the trick.
Design and architecture firms
Project folders that make sense to whoever opens them, and numbers that match the accounting system.
Construction and excavation
Bids and change orders that live in email threads and a shared drive.
HVAC and the trades
Service calls in one app, invoices in another, and somebody retyping between them every evening.
Marketing agencies
Client files spread across inboxes, shared folders and other people's portals.
Finance and insurance offices
Numbers that have to be right, pulled by hand from systems that were never meant to meet.
Local service shops
Bookings and the till on a full day, with no time to fight the computer between customers.
From a quick fix to software built for you
We pick the smallest thing that works. Every business sits somewhere different on this line, so that's where we start.
A quick fix
A setting, a script or a cleanup. Sometimes the problem is one formula, and we'll tell you so.
The right product
Something off the shelf, chosen well. Buying is often cheaper than building, so the market comes first.
Wiring it together
The systems you already pay for, talking to each other, so nobody copies and pastes between them.
Built for you
Software shaped around how your business works, for the jobs no product on the shelf gets right.
smallestbiggest
Often a mix. A product for most of it, a script for the part that's yours alone.
Also on the menu
What to buy, what to cancel
Plain advice on the tools you're paying for, including the ones you could drop.
Getting out of a bad contract
Help leaving software that isn't working for you, with your records coming along.
An ongoing partner
A retainer for businesses that want their tech people on call, month after month.
Websites
Designed and built to fit the business, usually as part of a bigger piece of work.
What each kind of work looks like
we pick the smallest thing that works
we'll tell you so
A quick fix
When the fix is small, we'll say so and do it, rather than sell you a project.
A better formula
The spreadsheet that runs your week, cleaned up so the numbers stop drifting and the totals add up.
A small script
A few lines that do the dull part for you, like renaming files or sending the Monday report.
A cleanup
Old records sorted out by hand, for the kind of mess that won't come back once it's gone.
the market comes first
The right product
If something on the market already does the job, buying it is usually cheaper than building it. You get help picking, then setting it up to fit.
Shopping with you
We look at what's out there and tell you what we'd choose and why.
Set up properly
Configured around how your people actually work, so they aren't fighting it every day.
What to cancel
A look at what you already pay for, with a plain answer when something can go.
nobody has to remember
Wiring it together
Most businesses already own good tools that don't talk to each other. Usually someone fills the gap by copying and pasting.
Copy and paste, replaced
Wherever we can, systems get connected directly. It's less prone to mistakes, and nobody has to remember to do it.
Your flow as the spec
Got a half-working automation in a tool like Zapier or Power Automate? It shows what you need, so that's where we start.
yours alone
Built for you
Some work is particular enough that no product fits it. That's when we build software shaped around how your business runs.
Designed at the desk
After watching the people who'll use it, we build screens that show each person their part of the work.
Shaped by your process
It follows the steps your people already take, including the spreadsheet and email steps it replaces.
Looked after
Kept patched and running, with plenty of warning when something bigger is coming.
The business comes before the software
Too many programmers think like programmers. They pick the tool first and ask about the business later, if they ask at all. Our first question is what problem we're actually solving.
The business comes first.
We learn how the work actually gets done before we talk about software.
It's a spectrum.
A better formula, a script, a product, a server. We pick the point that fits your budget and your people.
Built for whoever's at the desk.
The bartender, the office manager, the designer: the person who uses it all day is who we design for.
A plan and a price before any work
Nothing gets built or bought until you've seen in writing what we'll do and what it costs. The first conversations are all about how your business runs.
1
Talk
We talk it through
How the work gets done today, start to finish, including the spreadsheet and the email steps.
2
Watch
We sit with your people
Where it helps, we spend a day or two at the desk next to the people who'll use what we build.
3
Plan
You get a plan and a price
In writing, in plain words, with the options laid out from simplest to most involved.
4
Start
Then the work starts
Once you've said yes. If the plan needs to change along the way, you hear about it first.
Before you get in touch
Anything else, just ask when you get in touch.
Do we need to be technical to work with you?
No. You need to know how your business runs, and you already do. We'll ask the questions and put anything technical into plain English.
What kinds of businesses do you work with?
Businesses that aren't tech businesses, from a barbershop to a yogurt factory. Our clients have included construction and excavation companies, HVAC outfits, design firms, and finance and insurance offices.
Will you make us buy new software?
Only if it's the right call. Often the answer is a better setup of what you already pay for, and sometimes it's cancelling something.
What does it cost?
It depends on where the work sits on the spectrum. Before anything starts, you get a written plan with a price, and you decide from there.
How long does a project take?
That depends on the work too. The plan says what to expect before you agree.
Do you come on site?
Where it helps, yes. Sitting with your people for a day or two is often how we find the real problem.
Are you a fractional CTO?
If you use that term, it fits our ongoing work. We'd describe ourselves as your outside tech people.
Start with how your business runs
A few lines about your business and the part that keeps getting stuck is plenty. We'll read it and write back to set up a time to talk.